Todd Bontrager
Find out how Helal Miah Adonix Studios email marketing specialist helped Todd Bontrager achieved a 53. 5% open rate and a 28. 1% reply rate.
The Challenge
Todd Bontrager, a Scrum Master, was seeking assistance in setting up a cold email campaign to help him land his dream job. He needed guidance on choosing the right tools and email platform, as well as best practices for customizing subject lines and first lines to increase open and reply to rates. Additionally, he wanted to ensure his emails would not end up in spam folders and wanted advice on how to get the best responses from potential employers.
Solution
To address Todd’s challenges, I provided comprehensive guidance and support throughout the cold email campaign setup process. Firstly, I helped him choose the right tools and email platform based on his specific needs and budget. I then advised him on best practices for customizing subject lines and first lines to grab the attention of potential employers.
Additionally, I shared strategies to avoid spam folders, such as using personalized and relevant content, avoiding spam trigger words, and optimizing email deliverability settings. Lastly, I provided tips on how to increase response rates, including crafting compelling and concise emails, using personalized templates, and following up strategically.
Conclusions
Todd’s cold email campaigns achieved impressive results. In the first campaign, I achieved a 53. 5% open rate and a 28. 1% reply rate, resulting in 38 positive responses. In the second campaign, I achieved a 64. 2% open rate and a 15. 5% reply rate, with 39 positive replies. Todd was extremely satisfied with the outcomes, as the campaigns helped him generate significant interest from potential employers. Additionally, I assisted Todd in building an effective email list to target the right audience for his job search.
